Denise is a former journalist with 25 years of experience in print, radio, television, online news, and podcasts. She has also held senior corporate and marketing communications roles with Nordic and Finnish firms operating in multiple sectors globally. Denise has advised clients on strategy, brand and business development, leadership & team building, audio and other content formats, and ethical AI practices.

Asha Gopalkrishnan is a journalist, strategist, and consultant with over 18 years of experience working in Asian, European, and Nordic markets. She specialises in strategy, having created brand, marketing and content strategies for B2B, B2C and B2E organisations. Asha excels in building long-standing relationships with clients, leading to enduring partnerships lasting over a decade.

Rob Mitchell is a thought leadership specialist with 20 years of experience helping companies design and scale profitable insight-led programmes. He co‑founded FT Longitude, leading it as CEO from startup to acquisition by the Financial Times. Rob has also advised global brands and served as a board adviser in data, analytics and ESG. He now supports clients through Exhibit B Partners.

James Watson is a thought leadership specialist with 20 years of experience building insight-driven B2B businesses, from The Economist Group to the Financial Times. He co‑founded FT Longitude, serving as COO from startup to acquisition by the Financial Times. At Exhibit B Partners, James now advises clients on all aspects of thought leadership.

Nikhil is a journalist, strategic communications professional, and content strategist with over 15 years of experience. He helps European and Nordic organisations communicate authentically and purposefully with global audiences. Nikhil specialises in blending journalistic rigour with audience insights and impact-driven storytelling to create powerful narratives that amplify a brand’s strategic messaging.

By blending storytelling with innovative strategies like generative AI, Tea creates impactful brand narratives that resonate across global and local markets, both in Finnish and English.

Asa is a senior editor and journalist with over 20 years of experience bringing stories to life. Known for his knack for clear, engaging writing, he is a skilled B2B copywriter passionate about creating content that informs, inspires and delivers results. A China expert, Asa is deeply familiar with the nuances of communicating with audiences in that region.

Ruut is a journalist, copywriter, content creator and business communications expert with over 7 years of experience. She has worked with top European organisations, producing engaging and insightful content across various formats. Ruut works by the credo that nothing is as powerful as a well-written story, no matter the word count.

Vendela is an experienced and versatile creative director with over a decade of successful design for leading media and commercial brands. She loves creating strong conceptual ideas and has a sharp graphic sense that allows her to elevate visual storytelling to new heights. Having worked with the biggest media brands in the Nordics, Vendela combines creative excellence with a clear understanding of the market’s needs. She is passionate about creating projects with both heart and punch.

Jukka Salo has worked in the field of moving pictures for twenty years. He has directed, scripted, shot and edited productions from short films, TV and online commercials, corporate films, and music videos. In addition, he specialises in sound design and has recorded and composed music for various productions. Jukka’s latest territorial conquests are directing animations and doing voice-over roles. He is a talented singer and is the lead vocalist of the band Planeetta 9.

Baotran is a Helsinki-based UX designer with experience since 2017 designing digital products for B2B enterprise solutions. She helps brands make sure their digital presence feels as good as their story — clear, intuitive, and built around the people using it. Baotran brings AI-assisted tools like Claude Code, Lovable, and Figma Agents into her workflow, helping teams move faster from idea to finished experience.

Payal is a business journalist and thought leadership expert with over two decades of experience working in print, television and multimedia channels. She has produced podcasts, articles, blogs, columns & videos for the biggest brands in Asia and Europe. Payal excels at simplifying complex corporate and business themes allowing them to reach global audiences more effectively.